Enova Financial: Digital Marketing Associate

Digital Marketing Associate

Reports to: Digital Marketing Manager

Responsibilities:

Developing and executing Digital Marketing strategy across all businesses globally.
Aiding in the execution of paid search ad campaigns in Google, Yahoo, MSN and other engines, ensuring delivery within acceptable cost per conversion.
Development, testing, and roll-out (as appropriate) of new business-building tactics, such as: Facebook advertising, mobile PPC, YouTube PPC, Display retargeting, etc.
Developing and optimizing landing pages using A/B and multivariate testing methodologies to improve conversion rates.
Utilize PPC & SEO landing page multivariate testing programs.
Work effectively across marketing disciplines, and cross-functionally across the company, to understand and deliver on business requirements.
Perform other duties as assigned.

Qualifications:

Bachelor’s degree in Marketing, Business or related field.
3-5 years in Marketing.
technology/E-Commerce company with established relationships with buy-side and sell-side analysts a plus.
2+ years experience in online marketing.
Prefer direct SEO and/or PPC experience.
Strong analytical and organizational skills and detail oriented.
Highly self-motivated.
Problem analysis and resolution.
Excellent interpersonal and communication skills.